Beyond Belief Foundation
With the current social climate, people are finding it more and more difficult to find charities that they can feel good about supporting. Companies may project the idea that they are trustworthy and compassionate, but in reality are often discriminatory to their employees or beneficiaries. This is becoming more evident in the public eye. The problem is that many organizations, including Foundation Beyond Belief, aren’t recognized as the compassionate organizations that they are. Instead, they are overshadowed by bigger charities simply because they haven’t hit a certain financial criteria or social media following.
Charities shouldn’t need to be flashy in order to make positive impact, but uniformed design and messaging does help them do so. Rebranded as “Beyond Belief Foundation,” this project promotes a charity for humanity; they advocate for needs that every human wants and has a right to. A new visual system and adjusted copy easily transfers to and unites the organization’s four areas of focus; Humanist Grants, Volunteer Network, Disaster Recovery, and Service Corps.
Print Ads
Volunteer Package
Stationery
Program brochure
Website screens: homepage & Volunteer Network pages